This section is growing. Here's what I've worked on so far — a mix of writing, brand, and editorial work.
A bi-weekly newsletter of short observational essays read by ~4,000 quiet, careful readers. I write, edit, and design every issue.
Led the verbal identity refresh for a small sustainable goods label — voice principles, naming framework, and packaging copy.
A quarterly internal essay collection capturing what the consumer insights team was actually learning — not what the deck templates allowed.